LIFE IS BEAUTIFUL
Life is Beautiful Music Festival was born in 2013.
To date, they have contributed over $350 million of economic impact to Downtown Las Vegas and were nominated for “Music Festival of the Year” by Billboard Live.
The Project
Life is Beautiful Music Festival and Red Bull needed to “wow” it’s VIP guests specifically within their artist hospitality location. This was the perfect opportunity to partner with two amazing brands and develop strategy for an impactful experiential experience for everyone.
Million Impacted Economically
In Attendance
Out-Of-Town Attendees
The Challenge
With a last minute call from Red Bull and a high-level meeting at the Life is Beautiful office. All teams needed to logistically align with proper communication and a thorough understanding on everyone’s deliverables.
What Was Delivered
4 items that were delivered from this project
Custom Swag
Developed custom swag packs specifically for selected musical headliners and high level Las Vegas stakeholders.
Brand Awareness
Targeted lifestyle influencers and consumers with relavant products for awareness.
In-Store Revenue
I care about the brands I work with. It’s more than just a paycheck, it’s a chance to make a difference.
Event Experience
I’m always willing to go above and beyond, my duties as well as challenge norms to deliver the results you desire.
The Conclusion
The collaboration from all teams were seamless and together Life is Beautiful, Red Bull and FMHI all successfully stayed on track to bring an unforgettable experience for every VIP festival attendee.
%
Increased Brand Awarness
%
Increase In Store Revenue (Post Event - 3 Month Duration)
%
Increase Event Revenue
Media Taken From Actual VIP Area
An exclusive level II access grants a VIP consumer into the world hidden from the festival’s public eye. One can endulge in curated drinks by Red Bull and exclusive access into meeting the musical performers of Life is Beautiful.
Social Videos
Released on Instagram and Instagram Stories
Want a project
like this?
Contact me in the form bellow. The discovery phase, connecting with you and your brand, is a crucial part of our engagement. First, and foremost, I listen so I can better understand your vision. Then, I share my experiences and philosophy. Together, we dream big. Are you ready to take your brand to a new level of success? Let’s talk.
My unique background, discipline and philosophies drive me to create success for my clients in ways they never imagined.
Slice of Life LLC. © All Rights Reserved. 2020.
